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February 15, 2020
H&R Block’s Evolved Experience Aims To Wow Its 20 Million Customers
Forbes - H&R Block’s 20 million customers run the gamut of what they are looking for in an experience. According to CMO Vinoo Vijay, the first wave of customers files early because they want to get their refund as soon as possible. Later in the tax season comes the second wave who just want to get their taxes done.
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